Jiaying WuWho Should Be Responsible for Social Media Contents?Information is the most valuable thing in human society. Social media companies own a huge amount of information from people all over the…Aug 4, 2021Aug 4, 2021
Jiaying WuA Guide To Read Before Building Your Digital Marketing StrategyDigital marketing is a complicated strategy that encompasses so many concepts from SEO, content marketing to social media and mobile…Aug 2, 2021Aug 2, 2021
Jiaying WuinMarketing in the Age of Digital“Cookieless Future”, A Crisis or An Opportunity?In January 2020 Google has announced its plan of “cookieless future” on the Chrome browser, in order to decrease the number of third-party…Jul 18, 2021Jul 18, 2021
Jiaying WuThe Combination of Gaming & DrinkingSitting on the couch with snacks and drinks on the table, with a controller in hand, playing video games with friends while enjoying the…Jul 11, 2021Jul 11, 2021
Jiaying WuinMarketing in the Age of DigitalA User Journey of Blue Moon WebsiteBlue Moon is a brand producing beer, owned by MillerCoors in the U.S. The signature Belgian-style beer was originally brewed in Coors…Jun 28, 2021Jun 28, 2021
Jiaying WuinMarketing in the Age of DigitalYong Pu: Brands’ Collaborations Keep Sales GrowthYong Pu is one of the best instant coffee brands in China, the company produces drip bag coffee, cold extract coffee liquid, and…Jun 20, 2021Jun 20, 2021
Jiaying WuinMarketing in the Age of Digital“Impress Me in 9 Seconds”Ever since I have started to look for a job, there is a question that always makes me struggle: describe yourself in a few words. Just like…Jun 14, 2021Jun 14, 2021
Jiaying WuinMarketing in the Age of DigitalAn Inspiring 520 Campaign: Afiona Has Made One Step Further of Marketing to Female ConsumersNowadays, in China. Under the background of new consumption, the status of female consumers has reached an unprecedented level. It can even…Jun 6, 2021Jun 6, 2021
Jiaying WuinMarketing in the Age of DigitalBlogging? Challenge Accepted.Hi! Welcome to my blog. It’s been 30 minutes that me staring at this blank screen. And still struggling with introducing myself. Writing…May 30, 2021May 30, 2021